Cookie Policy

Last Updated: 03/15/2025

Muvr Technologies, Inc. (“Muvr,” “we,” “our,” or “us”) uses cookies and similar tracking technologies (“Tracking Technologies”) on our websites, mobile applications, advertisements, email communications, and other online services (collectively, “Online Properties”). These technologies are used to enable, secure, personalize, and analyze the use of Muvr’s services (“Services”), as well as to support advertising and marketing efforts.

This Cookie Policy describes the types of Tracking Technologies we use, their purposes, and how users can manage their cookie preferences. For more information regarding how Muvr collects and processes personal data, refer to our Consumer Privacy Policy.

By using Muvr’s Online Properties, you consent to the use of Tracking Technologies in accordance with this policy. Users who do not agree may adjust their cookie settings as described in the “Your Choices” section.

1. Tracking Technologies Used by Muvr

Muvr employs various Tracking Technologies, including first-party cookies (set by Muvr) and third-party cookies (set by external partners). These technologies operate through:

Cookies – Small text files stored on a device or browser that track interactions with Muvr’s Services.
Pixel Tags (Beacons) – Small code snippets embedded in webpages, emails, or ads to track user engagement and interactions.
Software Development Kits (SDKs) – Code blocks embedded in mobile applications that collect data about app usage and device interactions.
Local Storage – Files stored on a user’s device or browser that retain session information and preferences.

These Tracking Technologies allow Muvr to provide a secure, efficient, and customized user experience while analyzing platform performance.

2. Categories of Tracking Technologies and Their Purposes

The table below outlines the categories of Tracking Technologies Muvr uses, their purposes, and whether they are implemented by Muvr or third-party partners.

Tracking Technology Category	Purpose	Implemented by
Strictly Necessary	Required for the operation and security of Muvr’s Online Properties. Enables authentication, fraud prevention, and privacy settings management. These cookies cannot be disabled.	Muvr
Functionality	Enhances platform experience by remembering user settings, login details, and preferences. Improves ease of use and navigation.	Muvr
Performance & Analytics	Tracks platform performance, measures engagement, and identifies areas for improvement. Helps optimize user experience and troubleshoot issues.	Google Analytics, FullStory, Hotjar, Qualtrics
Advertising & Marketing	Supports targeted advertising by analyzing browsing behavior. Measures ad effectiveness and customizes marketing efforts.	Google Ads, Meta (Facebook, Instagram), Twitter, LinkedIn, TikTok, Microsoft/Bing, Pinterest, Reddit, Yahoo
Social Media Plugins	Enables users to share content from Muvr’s Online Properties through social media accounts.	Facebook, Twitter, Google

The Tracking Technologies used and the third-party providers involved may vary depending on jurisdiction and specific platform functionalities.

3. How Muvr Uses Tracking Technologies

Muvr employs Tracking Technologies for the following purposes:

Platform Security & Fraud Prevention – Protects user accounts, verifies transactions, and detects unauthorized access.
Service Optimization – Monitors technical performance, identifies issues, and enhances platform reliability.
Personalized Experience – Remembers user settings, login credentials, and content preferences.
Analytics & Performance Monitoring – Tracks engagement, conversion rates, and feature usage to improve Services.
Marketing & Advertising – Supports targeted advertising and promotional campaigns by analyzing user behavior.

Muvr does not sell personal data, but certain Tracking Technologies allow advertisers to deliver customized ads. Users can manage these settings as outlined in the “Your Choices” section.

4. How Users Can Manage Cookies & Tracking Preferences

Users can control how Muvr and third-party partners use non-essential Tracking Technologies through the following methods:

4.1. Cookie Preferences on Muvr Websites

In certain regions, users will be presented with a cookie banner upon visiting Muvr’s websites. This banner allows users to accept or reject non-essential cookies.
Users can adjust their cookie preferences at any time via Muvr’s cookie settings menu on the website.

4.2. Browser Settings

Most web browsers allow users to modify cookie settings, including:

Blocking all cookies.
Deleting cookies stored on a device.
Configuring browser preferences to reject third-party cookies.

Users should refer to their browser’s help documentation for specific instructions:

Google Chrome – [Settings > Privacy & Security > Cookies and Other Site Data]
Mozilla Firefox – [Preferences > Privacy & Security > Cookies and Site Data]
Safari – [Preferences > Privacy > Block All Cookies]
Microsoft Edge – [Settings > Privacy, Search, and Services > Cookies and Site Permissions]

4.3. Opting Out of Third-Party Advertising & Tracking

Users can opt out of targeted advertising and third-party Tracking Technologies by adjusting settings in the Muvr app or website. Additionally, users can opt out through:

Network Advertising Initiative (NAI) – [www.networkadvertising.org]
Digital Advertising Alliance (DAA) – [www.aboutads.info]
Your Online Choices (EU Users) – [www.youronlinechoices.com]

Disabling advertising cookies does not prevent ads from appearing but limits personalized ad targeting.

4.4. Mobile Device & App Settings

For mobile devices, users can modify ad tracking settings through:

iOS Devices – [Settings > Privacy > Tracking] to control which apps track user activity.
Android Devices – [Settings > Privacy > Ads] to reset or delete the advertising ID.

4.5. Muvr Platform Settings

Users can manage data-sharing preferences within the Muvr app or website settings. This includes options to:

Restrict data collection for advertising purposes.
Limit sharing of usage data with third-party analytics partners.

5. Legal Compliance & Privacy Protections

Muvr complies with global data privacy regulations, including:

California Consumer Privacy Act (CCPA) – U.S. residents can request details on how personal data is collected and shared.
General Data Protection Regulation (GDPR) – European users can manage cookie preferences in accordance with EU laws.
Children’s Online Privacy Protection Act (COPPA) – Muvr does not knowingly collect data from users under 18 years of age.

For further details, users should refer to Muvr’s Consumer Privacy Policy.

6. Changes to This Cookie Policy

Muvr reserves the right to modify this Cookie Policy to reflect:

Changes in legal requirements or regulatory standards.
Updates to platform functionality and Tracking Technologies.
Adjustments to third-party partnerships or advertising strategies.

Users will be notified of material changes through the Muvr app or website, and continued use of the Services constitutes acceptance of the revised policy.

7. Contacting Muvr

For inquiries regarding this Cookie Policy, users should contact Muvr through the Help Center in the app or website.